About Hero

DESIGNING WITH CLARITY AND PURPOSE

Hello there! My name is Fernando Corallo, I’m a multidisciplinary graphic and visual designer with a strong problem-solving mindset. I approach each project as a need to be understood before it’s solved.
My work combines intuition, research, and experience to build clear, functional, and meaningful design systems. I don’t chase trends or quick fixes; I focus on creating identities and visual languages that are coherent, effective, and built to last.

I work across branding, editorial, packaging, visual identity, and 3D, always maintaining a strategic overview of the project as a whole. Collaboration plays a key role in my process: I involve clients at the right moments, helping them clarify their vision while guiding decisions toward solutions that respond to real goals and constraints.

I collaborate with clients of all sizes and industries, valuing relationships built on trust, openness, and respect for the design process.

SERVICES

My work isn’t limited to fixed deliverables. I collaborate with clients to define what’s actually needed and build solutions around that. Most projects involve a combination of branding, visual identity, design systems, and art direction, often extending into packaging, editorial, digital, or 3D.

I stay flexible by design, adapting both process and outcomes to each challenge. Whether you have a specific goal, a custom request, or need design support beyond standard formats, we can shape the scope together and build the right solution.

From brief to beyond

Discovery

Everything starts with a genuine exchange. Whether we meet online or face-to-face, I listen closely, ask for visual references, and use custom questionnaires when needed to understand your business, goals, and expectations. The more I know, the better the work.

Research

I dive deep into your industry, competitors, and anything related to your project. This phase helps shape a strong creative direction based on real context and purpose, not just aesthetics.

Exploration

Every idea starts on paper. I sketch, test, and explore freely before jumping into the screen. Moodboards, palettes, typography, and style references come together with strategy to form a solid creative base.

Co-Creation

I involve you at key moments, but always with balance. We shape the project together through feedback and refinement. No templates here, only design tailored to your vision and goals.

Aftercare

Design doesn’t end with delivery. I stay available for updates, tweaks, or continued collaboration. The goal is to keep your brand evolving and performing.
About Hero

DESIGNING WITH CLARITY AND PURPOSE

Hello there! My name is Fernando Corallo, I’m a multidisciplinary graphic and visual designer with a strong problem-solving mindset. I approach each project as a need to be understood before it’s solved.
My work combines intuition, research, and experience to build clear, functional, and meaningful design systems. I don’t chase trends or quick fixes; I focus on creating identities and visual languages that are coherent, effective, and built to last.

I work across branding, editorial, packaging, visual identity, and 3D, always maintaining a strategic overview of the project as a whole. Collaboration plays a key role in my process: I involve clients at the right moments, helping them clarify their vision while guiding decisions toward solutions that respond to real goals and constraints.

I collaborate with clients of all sizes and industries, valuing relationships built on trust, openness, and respect for the design process.

SERVICES

My work isn’t limited to fixed deliverables. I collaborate with clients to define what’s actually needed and build solutions around that. Most projects involve a combination of branding, visual identity, design systems, and art direction, often extending into packaging, editorial, digital, or 3D.

I stay flexible by design, adapting both process and outcomes to each challenge. Whether you have a specific goal, a custom request, or need design support beyond standard formats, we can shape the scope together and build the right solution.

From brief to beyond

Discovery

Everything starts with a genuine exchange. Whether we meet online or face-to-face, I listen closely, ask for visual references, and use custom questionnaires when needed to understand your business, goals, and expectations. The more I know, the better the work.

Research

I dive deep into your industry, competitors, and anything related to your project. This phase helps shape a strong creative direction based on real context and purpose, not just aesthetics.

Exploration

Every idea starts on paper. I sketch, test, and explore freely before jumping into the screen. Moodboards, palettes, typography, and style references come together with strategy to form a solid creative base.

Co-Creation

I involve you at key moments, but always with balance. We shape the project together through feedback and refinement. No templates here, only design tailored to your vision and goals.

Aftercare

Design doesn’t end with delivery. I stay available for updates, tweaks, or continued collaboration. The goal is to keep your brand evolving and performing.
About Hero

DESIGNING WITH CLARITY AND PURPOSE

Hello there! My name is Fernando Corallo, I’m a multidisciplinary graphic and visual designer with a strong problem-solving mindset. I approach each project as a need to be understood before it’s solved.
My work combines intuition, research, and experience to build clear, functional, and meaningful design systems. I don’t chase trends or quick fixes; I focus on creating identities and visual languages that are coherent, effective, and built to last.

I work across branding, editorial, packaging, visual identity, and 3D, always maintaining a strategic overview of the project as a whole. Collaboration plays a key role in my process: I involve clients at the right moments, helping them clarify their vision while guiding decisions toward solutions that respond to real goals and constraints.

I collaborate with clients of all sizes and industries, valuing relationships built on trust, openness, and respect for the design process.

SERVICES

My work isn’t limited to fixed deliverables. I collaborate with clients to define what’s actually needed and build solutions around that. Most projects involve a combination of branding, visual identity, design systems, and art direction, often extending into packaging, editorial, digital, or 3D.

I stay flexible by design, adapting both process and outcomes to each challenge. Whether you have a specific goal, a custom request, or need design support beyond standard formats, we can shape the scope together and build the right solution.

From brief to beyond

Discovery

Everything starts with a genuine exchange. Whether we meet online or face-to-face, I listen closely, ask for visual references, and use custom questionnaires when needed to understand your business, goals, and expectations. The more I know, the better the work.

Research

I dive deep into your industry, competitors, and anything related to your project. This phase helps shape a strong creative direction based on real context and purpose, not just aesthetics.

Exploration

Every idea starts on paper. I sketch, test, and explore freely before jumping into the screen. Moodboards, palettes, typography, and style references come together with strategy to form a solid creative base.

Co-Creation

I involve you at key moments, but always with balance. We shape the project together through feedback and refinement. No templates here, only design tailored to your vision and goals.

Aftercare

Design doesn’t end with delivery. I stay available for updates, tweaks, or continued collaboration. The goal is to keep your brand evolving and performing.